Call It RevOps
Call It RevOps is a podcast hosted by industry veteran Raja Walia that demystifies the world of revenue operations. RevOps can be complex and convoluted–the goal of this podcast is to equip professionals in the space with tangible expertise that they can use in their day-to-day to drive meaningful results.
Podcasting since 2024 • 22 episodes
Call It RevOps
Latest Episodes
Why AI Makes CMOs Critical in 2026, and Why It Will End Many of Them
AI isn’t just another tool in the CMO’s stack, it’s a reckoning!In this episode, Raja and Akande break down why AI is exposing the gaps CMOs have been able to hide behind for years: vague funnel definitions, outdated scoring models, and ...
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Season 2
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Episode 1
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16:28
Revenue Architecture vs. Revenue Theater: Are You Building or Performing?
There’s a fine line between building scalable revenue infrastructure and just putting on a good show.In this episode of Call It RevOps, we dive into the growing problem of revenue theater: pretty dashboards no one uses, i...
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Season 1
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Episode 21
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19:20
AEO, GEO, and CRM: A Seismic Shift
AI is changing the game, but not in the way most GTM teams think.In this episode of Call It RevOps, Raja and Akande break down why discovery, engagement, and customer journeys are being rewritten by AEO (AI Engine Optimization) ...
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Season 1
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Episode 20
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11:31
Inside GTM: Why Ops Needs To Be at the Table (But Not Running the Show)
Everyone wants a go-to-market motion that just works—but aligning sales, marketing, and customer success doesn’t happen by magic. In this episode of Call It RevOps, we explore how RevOps fits into the broader GTM puzzle: not a...
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Season 1
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Episode 19
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15:45
When AI Goes Wrong: The Real Problem in RevOps
Everyone’s chasing AI like it’s the cure-all for GTM and RevOps chaos. Reporting, attribution, campaign execution, you name it, there’s an AI tool for it. But here’s the truth: if your strategy sucks, AI just speeds up your failure.In th...
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Season 1
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Episode 18
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10:40